Pinterest  Best Practices

Stay up to date with Pinterest’s guidelines regarding best practices for creating pins, setting up your account, what to include in descriptions, and more.

Provide a place to build your brand Rank high in Google search Let your audience discover your services

Create a brand that looks and sounds like YOU

Think about colors – choose three and use those colors in your website and across all your marketing material.

Think about fonts – choose 2-3 and stay true to those.

Create a logo for free on Canva. You can use this on your website and on any marketing material you develop.

Increase your legitimacy Increase your reach Showcase your expertise Generate leads

DEVELOP YOUR ONLINE PRESENCE

Find out which social media platforms you feel most comfortable on, or which platforms will most likely attract your ideal clients.

PROMOTE YOURSELF ON PINTEREST

A foolproof way to show your capabilities is to grow your own Pinterest account!

BLOGGING FOR YOUR BUSINESS

It displays your expertise as a Pinterest manager, provides content that Google can crawl for keywords, and helps to grow your audience with material for content marketing.

GET TO KNOW TAILWIND

Tailwind is a staple amongst Pinterest Managers. It’s an official partner with Pinterest so you can feel safe that Tailwind is maintaining best practices.

GET TO KNOW TAILWIND

Automates your pinning (leaving you more time to do other things) Pins at optimized times for your location and niche Gives you access to Tailwind Communities

A NOTE ON IDEAL CLIENTS

Your ideal client is very much like you. Whatever characteristics you can think of, list them and then do some introspection.

BUSINESSES THAT WORK ON PINTEREST

Keep educating yourself and test new strategies constantly. Figure out what makes a business perform well on Pinterest

STAY UP TO DATE

Stay up to date, follow Pinterest best practices, ask questions of your gurus and be light-footed!

See what you can learn at our Pinterest academy

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